{"id":223082,"date":"2023-05-15T17:00:55","date_gmt":"2023-05-15T04:00:55","guid":{"rendered":"https:\/\/legalvision.co.nz\/?p=223082"},"modified":"2023-05-16T19:00:50","modified_gmt":"2023-05-16T06:00:50","slug":"customers-unique-identifiers","status":"publish","type":"post","link":"https:\/\/legalvision.co.nz\/data-privacy-it\/customers-unique-identifiers\/","title":{"rendered":"What Not to Do When Collecting Your NZ Customers’ Unique Identifiers"},"content":{"rendered":"\n

You may use unique identifiers if your business needs to keep track of your customers and their information. Effectively, you assign a unique identifier to a customer, which you can use for reference in your business. Many organisations and businesses do this, particularly when dealing with large volumes of data. However, unique identifiers still classify as personal information<\/a>. Therefore, your business needs to take heed of its privacy responsibilities<\/a> when dealing with it. In New Zealand, privacy law dictates how your business should handle unique identifiers. This article will explain what they are and what you should not do when collecting unique customer identifiers.<\/p>\n\n\n\n

What is a Unique Identifier?<\/h2>\n\n\n\n

A unique identifier is an identifying reference or tag, usually a string of numbers or letters. You assign this identifying tag to an individual, and it is unique to that person. Many organisations and businesses will use these identifiers for organisational and reference purposes. Some examples of assigned unique identifiers include:<\/p>\n\n\n\n